Ferrero USA selects FourKites for supply chain visibility - 53' Reefer Trailer Rental Experts

Ferrero USA selects FourKites for supply chain visibility 1
Ferrero USA selects FourKites for supply chain visibility 2
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Ferrero USA, a confectionery company whose brands include Nutella, Ferrero Rocher and Tic Tac, is implementing FourKites’ predictive supply chain visibility solution throughout its North American supply chain.

Using FourKites’ machine learning-based platform, Ferrero will track inbound and outbound loads across truckload, ocean and LTL, FourKites said.

FourKites will leverage its proprietary network of GPS/ELD telematics device partnerships, combined with advanced machine learning capabilities, to track real-time location and predict precise arrival times for each of Ferrero’s shipment moving across the US and Canada. The platform will feed those updates directly to key stakeholders for each shipment, via FourKites’ integrations with Ferrero’s three TMS providers.

“We are continually looking for innovative approaches to ensure efficient deliveries and enhance customer satisfaction,” said Glenn Lawse, vice president of supply chain at Ferrero USA. “With drivers and productivity at an all-time premium, going beyond traditional track-and-trace to have eyes on your freight in real time has never been so important.”

FourKites says Ferrer will use its Insights and Benchmarking—a suite of advanced analytics tools that identify key trends in areas such as detention time, on-time performance by carrier and variability across lanes to identify opportunities for optimization and drive improvement across the end-to-end supply chain.

“We’re delighted to add one of the world’s top chocolate and confectionery companies to our constantly growing global network of enterprise food shippers,” said Mathew Elenjickal, FourKites’ founder and CEO. “We are impressed with Ferrero’s clear dedication to customer satisfaction and forward-thinking adoption of supply chain technology, and we are thrilled to welcome them to the FourKites family.”